Showcase is the biggest annual event of LaMode Club. Showcase 2022 is the milestone of its 10 years operation, marking its comeback after a year due to the Covid-19. Hence, as the Art Director of Showcase 2022 and Head of Design Department of LaMode Fashion Club, I planned a magnificent event and put great effort to realise it.
The theme of Showcase "Chieu Sac" is the endless circulation of life, the wheel of plenty forms of life. This idea represents our ten-year journey, which is full ofups and downs that never end, and the fact that life is the main source of inspiration for many of our collections in all these years. The name "Chieu Sac"in Vietnamese means irradiating colors-illuminating the beauty in every phase and moment of life.
The LaMode's Showcase 2022 is not only an homage to the predecessors of LaMode, but it is also a continuation of what LaMode has done and will do over the past 10 years. Like a cycle, it has no end, only ups and downs.
MY DESIGN FOR THE VEDETTE
My design for the vedette was also inspired by the Fashion Show's theme, heavily exploiting the "tree of life" symbol.
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FASHION SHOW'S PROMOTION
In this promotion campaign, i worked as Director and Fashion Designer.